Facebook Ads – A Mandatory Stage in Online Business in Vietnam
As of 2022, Vietnam has over 10 million Facebook users. The actual number may be even higher, especially with the increasing participation of older adults in this social media platform.
Facebook is not only a place to stay in touch with family and friends or stay updated with news, but it has also become a primary shopping channel for many people. E-commerce platforms like Lazada, Shopee, Tiki, etc., have to become long-term advertising partners with this giant. Consequently, businesses and enterprises in Vietnam need to ensure a large and stable reach on Facebook to ensure growth in their sales.
On the other hand, Facebook is currently focused on improving user experience by using algorithms that restrict the visibility of sales posts or business introductions without advertisements. Therefore, using paid advertising on Facebook to increase engagement is practically impossible. However, Facebook possesses a massive amount of user data, which, if utilized correctly and strategically, can lead to significant business progress overnight.
So why do many businesses hesitate to invest in running Facebook Ads and fail to achieve desired results? The amount of money spent on Facebook advertising is not small, yet the effectiveness seems to carry a significant level of uncertainty. Some individuals even attempt to run Ads for months on end but fail to reach the desired reach and improve their revenue. Experts point out that the lack of specific planning and failure to utilize data research is the reason for such failures.
Indeed, running Facebook Ads requires expertise in terms of when to run them, what content to include, and how to measure the success of Facebook Ads. All of these issues need to be addressed by professionals in the marketing field who possess the necessary skills to leverage the rich resources of Facebook. Therefore, if your business does not have a professional digital marketing team, outsourcing Facebook Ads services is the optimal solution.
VSM Digital Marketing is one of the top choices for many businesses when it comes to Facebook Ads support in Vietnam. With a team of knowledgeable and experienced staff in the marketing field, as well as a deep understanding of information technology, VSM provides effective Facebook Ads services at affordable prices for partners over the years.
At VSM Digital Marketing, the process of Facebook advertising is conducted systematically, following an optimized workflow developed through numerous large-scale projects. Customers receive quick consultations, identifying the strengths and limitations of running Facebook Ads from the first encounter.
Subsequently, VSM meticulously plans detailed strategies for Facebook Ads campaigns. Currently, there are three types of ads available on Facebook: basic ads, sponsored post ads, and suggested post ads. VSM Digital Marketing conducts industry research for partners, identifies target audiences through user behavior analysis, and selects the most suitable type of Facebook Ads.
Once the VSM Digital Marketing team reaches an agreement on solutions and budgets with the clients, both parties proceed to sign a contract with strict terms to safeguard their rights and interests. Throughout the Facebook Ads campaign, VSM ensures regular reporting to the businesses, enabling partners to track progress, monitor financial usage for Facebook Ads, and measure effectiveness. This allows customers to maintain an active role, provide feedback for improvement, and directly learn about the operation of Facebook Ads from VSM.
In order to provide long-term advertising sustainability for partners, VSM Digital Marketing considers offering flexible pricing for Facebook Ads services. The company can adjust the campaign scale based on the client’s budget. Therefore, both small and medium-sized personal stores and newly established businesses have the opportunity to experience the most professional and dedicated Facebook Ads services.